Get 2-3 KI employees who have basic knowledge of game mechanics and have them PVP on the live server for at least a month. Grandmaster, Legendary and Max level would be a good start.
Perhaps they can then see for themselves where the issues lie and start actually getting PVP in some kind of order.
Face it, this is our only END GAME content, they need to figure it out so players will stick around for more then 1 month at time when they release a new world every year.
