I don't often buy a crowns mount; in fact I'm not sure that I've ever bought one. Before now, that is.
It helped that the 60k crowns for $60 special was active, and that I got a mystery coupon. Only 10%, but it made the crowns purchase that much more economical.
With that in mind, the 5500 crown price seemed pretty reasonable. Mostly, though, it's just plain fun to ride around in it. Never mind playing Santa Claus, heh.
I love the little touches: the sleigh bells, the flying, the idle animation where you scratch the reindeer's rump and he reacts to it, even the lamp which makes the driver seem active instead of just passively standing there.